My vision

"I have decades of experience in operations, strategy and management and have worked in a variety of management positions for almost 25 years. As CEO of BYKO for the past 12 years, I have gained extensive knowledge of all major aspects of corporate operations; including strategy, finance, organizational change, human resources and building strong teams. This experience has given me a comprehensive and strong overall vision and I have acquired good skills in analyzing opportunities, assessing risks and making informed decisions.

I believe that success in operations and board positions is not only based on numbers and processes, but also on people, trust and good cooperation. In my work, I have placed great emphasis on leadership skills, where a clear vision, honesty and mutual trust create the basis for long-term success. I find it very easy to work with a diverse group of people, mobilize talents and build a strong team that achieves a common goal. This experience has served me well in challenging situations where turmoil and uncertainty prevail and deliberation is what counts and leads to good decisions.

I am strategic and results-driven by nature, curious and eager to learn and develop. I believe that a clear vision of a desirable future, guided by professionalism and human values, is the key to sustainable success. In my work, I have always emphasized creating a culture where ambition, responsibility, joy and collaboration go hand in hand with respect and encouragement.

The combination of education and experience that I possess, in my opinion, is well suited to board positions where a holistic vision, strategic thinking, responsibility, and human understanding are needed.

"I believe I can bring a valuable contribution to the board, where a balance between professional requirements, clear strategy and human factors is a key prerequisite for a good outcome."

In the news

Talks and interviews

Reviews

"I’ve truly enjoyed working with you and have always admired your ability to combine strong vision with a very practical, hands-on approach that brings clarity and direction to those around you. You’re not afraid to make bold decisions when needed and navigate change with confidence, which is a rare and valuable quality. On top of that, I’ve genuinely appreciated working with you on a personal level as well. I would consider myself lucky to have the opportunity to work with you again."

-Emma J. E. Petersson, Client Service Director & Head of Consulting  OGILVY

"In my work as a management coach, I have worked with diverse leaders and observed what really distinguishes those who both achieve success and build a strong culture. In that light, it has been particularly interesting to observe

Sigga P. He possesses a rare balance – being both strong on a human level and clear in operations. He manages to create trust and connection while setting a clear direction, making decisions and staying focused on results. In our collaboration, I have seen how he builds a team where people grow, take responsibility and contribute with integrity."

-Guðrún Snorradóttir, management trainer, www.gudrunsnorra.com

"Sigurður is an outstanding professional in management and operations. He possesses a rare combination of clear strategic vision, understanding of key operational issues and sincere respect for people and situations. His ability to lead large transformation projects – both in established environments and in times of change – reflects his courage, boldness, adaptability and determination. Sigurður places a strong emphasis on understanding the needs and expectations of stakeholders and systematically strives to exceed them. He is unafraid of innovations, maintains a clear focus on key performance indicators and ensures that the progress of people and projects is built on a solid foundation.

"With careful leadership, Sigurður has succeeded in building a results-driven culture and successful operations, characterized by responsibility, collaboration and continuous improvement."

-Gudrún Högnadóttir, Managing Partner, CEO of Franklin Covey